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Sales Software for Small Business: Cloud Hosting Services Are One Of Top Features To Compare

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qnaMike is the owner of an online retail enterprise and he wishes to improve his revenue by investing in sales software for small business. He requires more information on this topic before he can make up his mind about which package to opt for. Mike has approached us for advice.

“Hi, I’ve been reading reviews of sales software for small business, but need more input and suggestions to make my decision. Please tell me in simple terms how this type of software solution can boost my sales and profit. Thanks in advance.”

Hi Mike, a good brand of sales software for small business can help you manage relationships better and turn more prospects into profitable customers. Read on to learn more.

Benefits of Sales Software for Small Business

A top rated tool can help you work smarter and more effectively. Sales reps are always on the go, managing relationship with customers, and striving to attract new business. They can save their time and energy by using a good sales software package which can help them effectively manage administration tasks. The best sales software for small business can help your sales professionals do a much better job of nurturing customer relationships. So, automate your CRM to boost productivity and revenue.

Sales reps will have up-to-date data and information about sales processes, customers, and prospective deals. All they have to do is monitor a real-time dashboard to know where they stand. You do not have to worry about the cost of housing data which is done by the vendor in the cloud. You can devote your time and energy to tracking leads and deals. The vendor will ensure sensitive data is securely stored.


Marketo is an established sales and marketing automation company, which is known to launch and administer large campaigns. Its application offers effective tools for sales management, analytics, social media marketing, lead management, and inbound marketing.


This is a popular cloud-based sales and marketing software package that aids in getting new customers and retaining them. Sales and marketing professionals can use this tool to launch effective campaigns on social media as well as other online channels. Vocus provides a range of features for integrating PR, email marketing, search marketing, and social media marketing.


HubSpot offers a strong inbound marketing tool that can personalize and empower the sales process, and reduce unnecessary harassment of consumers. This package’s tools can be used for marketing analytics, lead management, social media, and blogging.

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This is an email platform that enables sales professionals to track and manage emails, and complete more deals. The application offers email analytics and information on user engagement. It merges seamlessly with a range of CRMs including Oracle, Microsoft Dynamics, and Salesforce to increase efficiency and save time.


Mike, we hope our article has convinced you about the importance of using sales software for your small business. You should try the demo and free versions of different software solutions to check out their functions and benefits, before investing in the best tool.

By Jenny Chang

Senior writer at FinancesOnline who writes about a wide range of SaaS and B2B products, including trends and issues on e-commerce, accounting and customer service software. She’s also covered a wide range of topics in business, science, and technology for websites in the U.S., Australia and Singapore, keeping tabs on edge tech like 3D printed health monitoring tattoos and SpaceX’s exploration plans.

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FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an equal opportunity to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.