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Is a Sales Rep Software Something Your Business Should Consider?

Category: Questions & Answers

qnaKathryn heads a large pharmaceutical enterprise based in Philadelphia. Business has been good all these years, according to Kathryn, and in fact, they have been getting more and more of the best sales representatives to help them with their sales and continue their company’s top-notch growth. This year, they are thinking of expanding their operations in other states, so they are considering getting an easy-to-use sales rep software tool to manage the expected growth of sales representatives. Some of her company’s executives already made a comparison of sales rep software solutions available on the market right now (including those that offer demo and free versions), but she still needs to convince the rest of the upper management why they need a sales rep software solution for their company’s expansion plans. She asks—

“Hello there. What is your take on online sales rep software programs? Are they advisable? We are thinking of getting one—we already made a review of sales rep software programs out there—but can you tell us again more concisely why we need one? Thank you very much.” –Kathryn, PA

Thank you for asking Kathryn. By the way, since your company is expanding, you may want to consider looking our side-by-side comparison of some amazing accounting programs that you can use for your business.

The quick answer to your question: Yes, you need a software solution to manage your sales representatives and achieve your sales targets.

Such software solutions allow you to:

  • identify and track key prospects
  • interact with your sales leads as well as customers more effectively and efficiently
  • help achieve high sales targets

A lot of companies these days are using software solutions to help manage their sales representatives, citing the reasons above. In order to remain competitive, business owners like you might consider using these solutions.

You might then ask, why do your business need to get an Internet-based software solution? Well, there are several reasons:

  • Usually, a cost of entry as well as overall cost of ownership that is lower
  • Speed in implementation
  • Quick transfer of and access to information across departments, teams, or locations
  • Accessibility anywhere, as long as you have access to the Internet
  • No need to deploy on-premise systems
  • Automatic upgrades
  • No need to invest in hardware server infrastructure
  • No need to invest in an information technology expert or department

If your business involves a lot of sales representatives in the field, you might want to consider getting a software solution that can be accessed using a mobile phone or similar electronic gadgets. Many sales representatives are still using laptops and notebooks in their sales environments. In this situation, you will probably want a software solution that can synchronize easily with your main customer or sales database.

Read more:  Top NZ CRM Software

Forbes also offers great tips for sales reps who want to increase their sales.

By Louie Andre

B2B & SaaS market analyst and senior writer for FinancesOnline. He is most interested in project management solutions, believing all businesses are a work in progress. No stranger to small business hiccups and drama, having been involved in a few internet startups. Prior to his for-profit ventures, he has had managed corporate communications for a Kansas City-based Children International unit.

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